5 easy steps to use and understand RSS

Depending on whom you ask, RSS stands for “Rich Site Summary” or “Really Simple Syndication.”

Either way, it’s just a way to organize, Read More

Freshbooks, Saul Colt and Word-of-Mouth Marketing

A few weeks ago I attended an unusual event. Freshbooks, the Canadian software company that makes my excellent invoicing software, sent me an email that said something like “Hey Los Angeles! FreshBooks wants to take you to dinner.”

I was intrigued and RSVP’d to meet up at The Beverley Center P.F. Chang’s. I was one Read More

Social Media ~ Get in the ring

Below is an email exchange with my good friend Lyle (name changed to protect the guilty), wherein he expresses his thoughts about hiring a marketing firm and getting up and running with Read More

Orange County WordCamp 2011

WordCamp’s are community-organized WordPress conferences. I spent some quality time at my third WordCamp last Saturday and Read More

Recommended Reading: Inbound Marketing

Get Found Using Google, Social Media, and Blogs
by Brian Halligan and Dharmesh Shah

This is a great read! So many people feel overwhelmed Read More